Video: Lady Gaga, K-Pop, and the Globalization of Popular Culture (University of Seoul)
Video of the presentation by Mathieu Deflem at the University of Seoul on April 26, 2012, the day before the Born This Way Ball. Alas, the memory on my camera ran out during the introduction, but I added powerpoint slides with commentary.
See also videos on Lady Gaga's fame and the related course.